Branding Portfolio
Custom Branding for one of a kind businesses
Steeped in Thought
BRANDING starts with a feeling. This used (pre-loved) bookstore and artisan tea shop needed a hand made, unique and inviting logo. We meticulously crafted a brand that embodies the heart of the establishment. The incorporation of a subtle hint of a tea tag and the "thinker" seated on a book elegantly encapsulate the fusion of literature and tea culture, truly representing the store's offerings.
In addition, we carefully selected a rich color palette evoking a sense of nostalgia and comfort. This palette has the power to transport visitors to a bygone era, where the aroma of encyclopedias permeates the air.
Lichen + Luster
This brand came to life when I incorporated my signature hand lettering skills into the logo to really give it a custom feel. The moon encompasses the main logo and there are stars throughout the branding to bring it some sparkle. We used elements from the logo along with lichen elements to ground the design and hold everything together as one cohesive brand.
The Angry Egg
An entire logo and branding package was created for The Angry Egg, a breakfast/lunch spot in Manchester, CT. Creative and delicious foods for the whole family! Come on in to find out why this egg is so angry. A few years later, we developed an additional logo for the Angry Egg 2, located in Bennington, VT
